Privacy Policy

Last updated: 4th July 2026
Effective date: 4th July 2026

This policy covers the collection, use and disclosure of the information we collect when you use the Stirr app and, where applicable, the Stirr movement device. By accessing or using the Service, you consent to the collection, use and disclosure of your information in accordance with this Privacy Policy. If you do not consent, please do not access or use the Service.

We may modify this Privacy Policy at any time without prior notice and will post the revised policy on the Service. The revised policy will be effective 180 days from when it is posted, and your continued use of the Service after that time will constitute your acceptance of the revised policy. We therefore recommend that you periodically review this page.

1. Information We Collect

   We will collect and process the following personal information about you:

   • Name
   • Email address
   • Movement preferences and how gentle a rhythm you'd like
   • Your working hours and nudge schedule
   • Session activity (which movement prompts you begin or skip)
   • Notification preferences and device information for push notifications
   • Where you use the Stirr device: motion and stillness data from the sensor, used to time nudges
   • Usage analytics and interaction data with the app

2. How We Use Your Information

   We will use the information that we collect about you for the following purposes:

   • Delivering short, guided movement sessions at the right moments of your day
   • Sending timely nudges to break up long stretches of sitting
   • Setting up and maintaining your account and preferences
   • Providing customer support and assistance
   • Improving the app and device, and developing new features
   • Occasional product updates and communications about Stirr
   • Analytics to understand usage patterns and how well the Service works

   If we want to use your information for any other purpose, we will ask for your consent and will use your information only on receiving that consent, and then only for the purpose(s) for which consent is granted, unless we are required to do otherwise by law.

3. Retention of Your Information

   We will retain your personal information for 90 days to 2 years after your account becomes idle, or for as long as we need it to fulfil the purposes for which it was collected as detailed in this Privacy Policy. We may need to retain certain information for longer periods, such as record-keeping in accordance with applicable law, or for other legitimate reasons like enforcement of legal rights and fraud prevention. Residual anonymous and aggregate information, which does not identify you directly or indirectly, may be stored indefinitely.

4. Deleting Your Account

   You can delete your account at any time directly within the Stirr app — you don't need to contact us first. Open your account settings and choose Delete my account.

   When you delete your account, we permanently remove your account and the personal information associated with it — including your name, email address, movement preferences, nudge schedule and session activity — from our active systems. Any motion data recorded by the Stirr device that is linked to your account is deleted along with it. This deletes your account entirely; it is not a temporary deactivation.

   We may retain a limited amount of information for no longer than required where the law obliges us to, or where it is necessary for legitimate reasons such as fraud prevention or the enforcement of legal rights. Copies held in routine backups are removed on our normal backup cycle, and residual anonymous or aggregate information that does not identify you may be retained.

   If you would prefer, you can also ask us to delete your account by writing to hello@moderahealth.co.uk, and we will action your request in accordance with applicable law.

5. Your Rights

   Depending on the law that applies, you may have the right to access, rectify or erase your personal data, receive a copy of it, restrict or object to its processing, ask us to port your personal information to another entity, withdraw any consent you provided, lodge a complaint with a statutory authority, and such other rights as may be relevant under applicable laws. To exercise these rights, you can write to us at hello@moderahealth.co.uk. We will respond in accordance with applicable law.

   You may opt out of product marketing, push notifications, or the personalisation we carry out to tailor your movement sessions by writing to us at hello@moderahealth.co.uk or by adjusting your settings within the app.

   Please note that if you do not allow us to collect or process the required personal information, or you withdraw consent for the required purposes, you may not be able to use the parts of the Service for which your information was sought, including personalised nudges and sessions.

6. Cookies and Similar Technologies

   To learn more about how we use cookies and your choices in relation to these tracking technologies, please refer to our Cookie Policy.

7. Security

   The security of your information is important to us and we will use reasonable security measures to prevent the loss, misuse or unauthorised alteration of your information under our control. However, given the inherent risks, we cannot guarantee absolute security, and consequently we cannot ensure or warrant the security of any information you transmit to us; you do so at your own risk.

8. Data Protection Officer

   If you have any queries or concerns about the processing of your information, you may email our Data Protection Officer at Modera Health Limited — hello@moderahealth.co.uk. We will address your concerns in accordance with applicable law.

9. Data Protection Rights

   Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, you have the following rights:

   • Right to Access: You can request copies of your personal data.
   • Right to Rectification: You can request correction of inaccurate or incomplete data.
   • Right to Erasure: You can request deletion of your personal data in certain circumstances.
   • Right to Restrict Processing: You can request limitation of processing in certain circumstances.
   • Right to Data Portability: You can request transfer of your data to another service.
   • Right to Object: You can object to processing based on legitimate interests or direct marketing.
   • Rights Related to Automated Decision Making: You have rights regarding automated processing and personalisation.

10. Legal Basis for Processing

    We process your personal data under the following legal bases:

    • Consent: Where you have given clear consent for us to process your personal data.
    • Contract: Where processing is necessary for the performance of our services to you.
    • Legal Obligation: Where processing is necessary to comply with the law.
    • Legitimate Interests: Where processing is necessary for our legitimate interests or those of a third party, such as improving Stirr and providing a personalised experience.

11. International Transfers

    Your personal data may be transferred to and processed in countries outside the UK. We ensure appropriate safeguards are in place to protect your data in accordance with this Privacy Policy and applicable data protection laws.

    For example, when you register your interest in the Stirr device, your email address is processed by our email provider, Loops (loops.so), to manage the founding-cohort waitlist and send you related updates. Loops stores this data in the United States under appropriate safeguards. We use it only to contact you about the founding cohort, and you can unsubscribe at any time.

12. Complaints

    If you have any complaints about how we handle your personal data, please contact us at hello@moderahealth.co.uk. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO):

    Information Commissioner's Office
    Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
    Helpline: 0303 123 1113
    Website: ico.org.uk